Edit: It will never cease to make me laugh that I get more genuinely serious discussion comments on my meme posts in /c/Memes than anywhere else. I’m not hating, I love it.
Edit 2: Chicago-Style deep dish pizza isn’t pizza go fuck yourself
Buns and patties would have to come in two different sizes for wide and regular burgers, and it’s probably more economical for restaurants to make them all in one standard size.
Nah. If you put two plates in front of me and one had a regular burger on it and the other had a burger that was as wide as the plate itself, I’d pick the one that most accurately reflects how much I hate myself at that moment.
Schlotzky’s proved this out decades ago.
A&W tried something like this. Sold a 1/3 pound burger because its bigger than the popular Quarter Pounder sold by its competition, larger than a Whopper even. It undersold and when people were asked why; it turns out people think 1/3 is less than 1/4. By the numbers, here.
Thus the title <3
Ya, made me member. Wasnt sure if the story was well known enough.
Oh I wasn’t saying that like I was complaining. Was saying that like to add onto your comment for those confused by the title. Sorry if it came off bitchy.
No, no. I added context, a comment and community to a silly meme. I love you
Love you too buddy <3
Not on the mouth, i cant stand it.
Tbf any variation of “one third of a pound” is a shit name, so all this proves is that they failed to market the product.
The real answer is likely that extra wide buns are not available from suppliers, and nowhere bakes their own bread these days. For the chains that have their own off-site bakeries and supply chains, the majority of consumers probably don’t want a much bigger burger, and those that do have big enough mouths to fit extra tall burgers, or buy 2 burgers which are easier to eat. I know if I’m extra hungry I’ll grab 2 cheeseburgers, but most of the time 1 plus the mandatory chips is enough childhood nostalgia junk for me. I wouldn’t care about a 50% wider cheeseburger.
They’re likely all getting their buns (and everything else) from Sysco anyways, so I can’t imagine different sized buns would be that hard to source.
Ok I’ve always hated this “advertising study”. A&W is a small fish in a big pond. Expecting their shitty third pounder to outsell a core McDonalds menu item in its prime is a Herculean task. Americans do suck at math but maybe your burger sucked a bit more.
See youve got it! There is some import to this, AW was never gonna pull Mcd and Bk #’s but the fact is that their burger undersold at their restaurants and this is the reason they eventually found. Not poor locations, which they were, not poor advertising, which was dismal. AW was well known for burgers and ice cream and may have had a chance if it wasnt run by clown college graduates.
Should have sold a 1/5 pound burger then lol
I think wider is better so you don’t have to unhinge your jaw like a snake to eat it.
I mean it worked for subway. Until they started skimping
It’s true. I’m a bartender. When I serve a drink in a to-go cup I sometimes get people bitching “oh, that’s all I get?” and then I passive aggressively demonstrate to them that it’s the same as it would be in a pint glass but it’s just shorter and wider.
Don’t fucking people do anything for themselves anymore. I mean this is like a service economy right so everybody’s just going around wiping each other’s buttholes and passing Around 20 bucks… Just like having to explain the most elementary things, you know, it’s just ridiculous. Like having you ever just like drank whiskey out of like any fucking thing you can find. But then you’re trying to be responsible and you measure it out. But then you end up drinking like half or all the bottle. Clearly, in a normal cup, a shot of whiskey looks like nothing.
Nobody said it. So be it…
A regular size, ⅓lb burger is plenty for anybody. If it was unsatisfying, use better ingredients or stronger flavours.
Because nobody is asking that or you.
Get away from me, satan. No burger tastes as good as being able to see my own junk without a mirror
Thanks to pizza, even Americans are familiar with the concept of wide
I’m having flashbacks to having to explain to idiots that one large pizza is way more pizza than two medium pizzas.
At a certain point you have to cut the burger like a pizza though
Mmmh, pirger.
But you dont have to dislocate your jaw ro eat it :)
I mean, humans completely suck at evaluating vertical distances, thinking that
taller = moreis just further evidence, I’d sayWider means you get more of the same, taller means you can get more ingredients. If I order a burger with all the fixings, I’d rather a tall burger than lettuce to one side and onion to the other.
I agree that you can get more ingredients, but I can fit a lot of ingredients in a burger that doesn’t have to be a mile high. I don’t want a quarter inch (6+mm) of red onion on a burger. I don’t want a giant piece of lettuce like you mentioned. I don’t need thick tomatoes either.
Not that we should eat this, but I can go toasted Brioche bun, light BBQ sauce, 1/5 pound pattie, pulled pork mixed with Mac and Cheese, caramelized onions, light BBQ drizzle, toasted top brioche bun and that’s a lot to put on a burger but it can be done easily without your mouth having to be unhinged to bite into it. Someone will probably tell me to throw cheese in there, because we Americans are hurting for a heart attack, but still easily doable.
Yup. Which sold better, the whopper (wider) or the big Mac(taller)
But if it is wider it cooks through more. A nice thick patty gives me a nice tasty medium rare burger that soaks the bun with burger juice.
I want a place that makes tiny burgers
Forget the premium burger places where burgers are held together by whaling harpoons and you need to eat them deconstructed. Instead of one giant undesirable burger give me a plate with 4 regular sized burgers in exciting variations.
Give me a chicken chili burger, a double irish beef patty blue cheese burger, an italian herb lamb patty and as a chaser a smoked bison brisket with bourbon sauce.
All on one plate. I would be happy
4 burgers. 1 plate. 0 regrets.
And if you don’t like one, you have 3 more chances to forgive the cook.
I was on your side until that gibberish about Chicago style pizza.
