It’s called user experience. It’s like a whole discipline.
It’s a car it’s centuries old technology I shouldn’t have to read the manual to know what it’s complaining about. It has a big infotainment screen it could put the error in English on there, but no.
My ten year old Subaru has a small screen that says what the light is. Unfortunately that doesn’t always help: recently the “spend $1,400” light came on but the screen claimed it was “passenger airbag sensor”
That doesn’t sound like it would be best aligned with shareholders’ interests, mister! We have a dealer network and a vast web of suppliers and channel partners that those dumb lights can lead our consumers to.
It’s called user experience. It’s like a whole discipline.
It’s a car it’s centuries old technology I shouldn’t have to read the manual to know what it’s complaining about. It has a big infotainment screen it could put the error in English on there, but no.
My ten year old Subaru has a small screen that says what the light is. Unfortunately that doesn’t always help: recently the “spend $1,400” light came on but the screen claimed it was “passenger airbag sensor”
That doesn’t sound like it would be best aligned with shareholders’ interests, mister! We have a dealer network and a vast web of suppliers and channel partners that those dumb lights can lead our consumers to.