I made a list (far from complete) using EU brands, categorised by Country, and type of fashion.

I haven’t categorised it by sportswear, outerwear, casual, or formal wear etc.

There are very likely a few mistakes, if anyone sees any mistakes and/or thinks another brand should be on the list, please let me know where they are from and I will add them.

I also have not categorised them by delivery (selected countries, EU wide, or international). It was initially just meant to be a reminder of clothing that is made in the EU, but I started categorising and now here I am… The UK list is just massive on it’s own, so may add that later, I did not include as not in the EU.

Ideally all brands will be manufactured in EU, but where it is not applicable I will mark them as I find out.

Legend:

  • S = Sustainable / more eco-focused and Premium
  • PR = Premium / not clearly fast fashion
  • FF = Fast fashion / less expensive (frequent trends)
  • Unisex = Men & Women etc.
  • Mixed = Men, Women and Kids

🇦🇹 Austria

🇨🇿 Czech Republic

🇩🇰 Denmark

🇪🇪 Estonia

  • Suva — PR — Casual/Everyday — Unisex

🇫🇮 Finland

  • Varusteleka — PR — Workwear/Tactical — Mixed
  • Paapi — S — Outerwear — Women & Kids
  • Lija the Label — PR — Swimwear — Women
  • Népra — PR — Activewear — Unisex
  • Svala — S — Base layers/Thermals — Unisex
  • North Outdoor — PR — Casual/Everyday — Unisex
  • Vai-ko — S — Casual/Everyday — Unisex

🇫🇷 France

🇩🇪 Germany

  • Manomama — S — Casual/Everyday — Mixed
  • Trigema — S — Activewear/Casual — Mixed
  • Merz b Schwanen — S — Basics/Knits — Unisex
  • Sanvt — PR — Streetwear/Denim — Unisex
  • Eterna — PR — Tailoring/Smart — Men
  • Wijld — S — Outdoor/Casual — Unisex
  • Ortovox — PR — Outdoor — Unisex
  • Decenio — FF — Casual/Accessories — Unisex
  • Armedangels — S — Casual/Everyday — Unisex
  • Hessnatur — S — Ethically-made basics (S) — Mixed
  • New Yorker — FF — Streetwear — Mixed
  • Mustang — PR — Denim/Casual — Unisex
  • Groundies — PR — Footwear — Mixed
  • Blaumann — PR — Denim/Casual — Men
  • Puma — PR — Sportswear — Mixed
  • Nordwolle — PR — Base layers/Thermals — Mixed
  • Adidas — PR — Sportswear — Mixed
  • Schiesser — PR — Underwear/Loungewear/Basics — Mixed
  • Tom Tailor — FF — Casual/Everyday — Mixed
  • Notjustalabel — PR — Designer/Statement — Mixed
  • Schietwetter — PR — Weatherproof — Mixed
  • Vaude — S — Activewear — Unisex
  • Wilding — PR — Footwear — Mixed
  • Noorlys — S — Activewear — Mixed
  • Picea Earth — S — T-Shirts/Base layers — Unisex
  • Erlich Textil — PR — Underwear/Lingerie — Unisex
  • Grundstoff — PR — Basics/Tops — Mixed
  • Elkline — PR — Outdoor/Fleece/Outerwear — Unisex
  • GoeshEnkel — PR — Shoes — Unisex
  • Nordisk — PR — Outdoor — Unisex
  • Avocadostore — S — Marketplace (multiple categories) — Mixed
  • Hempage — S — Hemp Tops/Bottoms — Unisex
  • Freshemp — S — Hemp Outerwear/Jackets — Unisex
  • AlbertKreuz — PR — Menswear (shirts/casual knitwear) — Men
  • Ato Berlin — PR — Urban/Street Fashion — Unisex
  • Uli Schott — PR — Tailoring/Smart — Men

🇮🇪 Ireland

🇮🇹 Italy

  • Diadora — PR — Activewear/Footwear — Mixed
  • Superga — PR — Footwear — Mixed
  • Benetton — FF — Casual/Everyday — Mixed
  • OVS — FF — Casual/Everyday — Mixed
  • Enrico Coveri — PR — Designer/Statement — Women
  • Trussardi — PR — Tailoring/Smart — Unisex
  • Armani — PR — Designer/Statement — Mixed
  • Max Mara — PR — Outerwear — Women
  • Alcott — FF — Casual/Everyday — Unisex
  • Kappa — PR — Sportswear — Mixed
  • Terranova Style — FF — Casual/Everyday — Mixed
  • Calliope — FF — Smart/Casual — Mixed
  • Rinascimento — PR — Designer/Statement — Women
  • Salewa — PR — Activewear — Mixed

🇱🇹 Lithuania

  • Audimas — PR — Sportswear — Unisex

🇱🇺 Luxembourg

🇳🇱 Netherlands

🇳🇴 Norway

🇵🇱 Poland

  • Cumulus — PR — Outdoor — Unisex
  • Bytom — PR — Tailoring/Smart — Men
  • CCC — FF — Footwear/Accessories — Mixed
  • Reserved — FF — Casual/Everyday — Mixed
  • Kabak — PR — Socks/Accessories — Mixed
  • 4F — FF — Sportswear — Mixed
  • Sinsay — FF — Casual/Everyday — Mixed
  • Mohito — FF — Casual/Everyday — Women
  • Cropp — FF — Streetwear — Unisex
  • Poszetka — PR — Tailored/Smart/Casual — Men
  • Lancerto — FF — Tailored/Smart/Casual — Unisex

🇵🇹 Portugal

🇷🇴 Romania

🇸🇮 Slovenia

  • Karibu — PR — Casual/Everyday — Unisex
  • Iglusport — PR — Outdoor/Hiking — Mixed

🇪🇸 Spain

  • Hookeshop — PR — Casual/Accessories — Unisex
  • Custi — PR — Streetwear — Mixed
  • Mikel&Joe — PR — Casual/Everyday — Unisex
  • Massimo Dutti — FF — Casual/Everyday — Mixed
  • TwoThirds — PR — Designer/Statement — Unisex
  • Salsa Jeans — FF — Denim/Casual Jeans — Unisex
  • Tiffosi — FF — Casual/Everyday — Unisex
  • Lanidor — FF — Casual/Everyday — Mixed
  • Velour Garments — S — Casual/Everyday — Unisex?

🇸🇪 Sweden

🇨🇭 Switzerland

  • Nikin — S — Underwear/Loungewear/Basics — Mixed
  • On — PR — Sportswear — Mixed
  • Feelgrounds — PR — Sneakers — Mixed
  • Zimmerli — S — Underwear/Nightwear/Loungewear — Unisex
  • baguette@piefed.socialEnglish
    1·
    4 months ago

    Thank you for the list :)

    I guess there is something between fast fashion and premium that could be sustainable.

    Now I think about it, maybe it is worth defining premium. I think the brands I posted are premium, but they are not outrages (if you consider the life time and production region) like designer brands (or whatever those are called). An idea would be to add PR+ for the latter.

    • Babalugats@feddit.ukOPEnglish
      2·
      4 months ago

      Yep, hoping to categorise everything with more definition at some point. S are pretty much Premium and sustainable, but some PR could fall in the Fast Fashion category too, (and maybe do/will after correction).